Prefixed Innovations as Evaluative Tool in Online Media Texts

Vladislav Zamal&#039;dinov

doi:10.21603/vcsn-2026-5-1-94-100

VAK Russia

5.9.5

PREFIXED INNOVATIONS AS EVALUATIVE TOOL IN ONLINE MEDIA TEXTS Prefixed Innovations as Evaluative Tool in Online Media Texts

АА Аа

Published in Virtual Communication and Social Networks · Pages 94–100 · Rubric: Language in Virtual Reality: Functions and Development

DOI: https://doi.org/10.21603/vcsn-2026-5-1-94-100 · EDN: GQQHAX

Received: 26.12.2025 Accepted: 02.02.2026 Published: 12.02.2026

Authors

Vladislav Zamal'dinov

ORCID Scopus SPIN

Vladislav Zamal'dinov

Nizhny Novgorod Academy of the Ministry of the Interior of the Russian Federation Russian Federation · Nizhny Novgorod

ORCID Scopus SPIN

ABSTRACT

Online media occupy a special place in the mass media system. The article describes new prefix derivatives in Russian online texts as a means of expressing evaluation. The research involved word-formation, contextual, structural-semantic, communicative-pragmatic, and discursive analyses of word formation. The material was obtained by continuous sampling from online media texts published from January 2024 to December 2025. The research focused on new lexical units with the prefix anti-, which were numerous in the language of political confrontation. New nominations with the prefixes psevdo- and kvazi- had an ameliorative connotation, determined by the expressive word-formation formants and context. New nominations with the prefix ex- denoted public offenders and acquired an ameliorative connotation in the verbal environment. Neologisms with the prefix nedo- expressed a context-induced negative assessment, which was determined by the semantics of the word-forming formant or the motivating word. The research materials can be used in lexicographic practice to compile dictionaries of new categories, as well as in journalism and advertising.

KEYWORDS

prefix, word-forming neologisms, media communication, online media, evaluation, evaluability

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Zamal'dinov V. E. Prefixed Innovations as Evaluative Tool in Online Media Texts // . 2026. pp. 94-100. DOI: https://doi.org/10.21603/vcsn-2026-5-1-94-100. EDN: GQQHAX. (Date of access 20.08.2026).

MLA

Vladislav Zamal'dinov. "Prefixed Innovations as Evaluative Tool in Online Media Texts." (2026): 94-100. DOI: https://doi.org/10.21603/vcsn-2026-5-1-94-100. EDN: GQQHAX.

APA

Zamal'dinov V. E. (2026). Prefixed Innovations as Evaluative Tool in Online Media Texts. , 94-100. https://doi.org/10.21603/vcsn-2026-5-1-94-100 EDN: GQQHAX.

Chicago

Vladislav Zamal'dinov. "Prefixed Innovations as Evaluative Tool in Online Media Texts." , no. (2026): 94-100. https://doi.org/10.21603/vcsn-2026-5-1-94-100. EDN: GQQHAX.

WIKI

{{cite journal | author = Zamal'dinov V. E. | title = Prefixed Innovations as Evaluative Tool in Online Media Texts | journal = | year = 2026 | pages = 94-100 | doi = 10.21603/vcsn-2026-5-1-94-100 }} EDN: GQQHAX

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PREFIXED INNOVATIONS AS EVALUATIVE TOOL IN ONLINE MEDIA TEXTS Prefixed Innovations as Evaluative Tool in Online Media Texts

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