Kemerovo, Kemerovo, Russian Federation
Novosibirsk State Technical University
Kemerovo, Kemerovo, Russian Federation
VAC 5.9.8 Теоретическая, прикладная и сравнительно-сопоставительная лингвистика
UDK 81-2 Характерные особенности языков
Reddit.com provides an excellent example of interactive digital communication. Reddit comments and posts organize information in line with certain rules of coding and decoding. They convey meanings by semiotically heterogeneous verbal and non-verbal means. The article describes various combinations of communication codes that act as a communication tool, i.e., verbal, linguistic, verbal-visual, verbal-auditory, and verbal-kinesthetic. The research objective was to identify the structural and communicative organization of semiotically heterogeneous texts in the dynamics of interpersonal Internet communication. The research involved standard methods and covered publications on Reddit.com connected with the activities of the SpaceX corporation. The combinatorics of message codes formed a set of modes and modalities. They were actualized as a model of Internet communication with speech events in a communicative act subjected to regulation and modification, i.e., confirmation / refutation, approval, accusation, ignoring, etc., depending on the channel of perception and understanding. The combinatorics of verbal and non-verbal communication codes made it possible to model and classify the information and communication organization of online publications of the SpaceX business subreddit. The integration of the language system into complex semiotic systems helps to describe mental processes and human cognitive activity. It shapes new views and beliefs, as well as increases the effectiveness of communication.
internet communication, means of meaning, verbal message codes, non-verbal message codes, combination of communication codes, modes and modalities of communication
1. Avdeyeva I. B. Formal and cognitive specifics of internet communication in the framework of linguodidactics: New or already known? Professionally directed teaching of the Russian language to foreign citizens: Proc. VI Intern. Sci.-Prac. Conf., Moscow, 24 May 2019. Moscow: Tekhpoligraftsent, 2019, 4–11. (In Russ.) https://elibrary.ru/zziomh
2. Arnold I. V. Stylistics of the modern English language. Decoding stylistics. Leningrad: Prosveschenie, 1973, 303. (In Russ.)
3. Barbun V. V. Modality as a functional-semantic category of the language. Eo ipso, 2022, (8): 17–20. (In Russ.) https://elibrary.ru/qtelay
4. Galiullina L. I. Online communication and its impact on everyday speech. International research journal, 2021, (9-3): 126–128. (In Russ.) https://doi.org/10.23670/IRJ.2021.9.111.094
5. Goroshko E. I. Linguistics of Internet: On the formation of a disciplinary paradigm. Genres and types of text in scientific and media discourse: Proc. Conf., Orel, 15 May – 15 Oct 2007. Orel: OSIC, 2007, 223–227. (In Russ.) https://elibrary.ru/yobcqy
6. Dudnikova L. V., Medvedeva M. S. Linguistic features of English internet communication (based on the material of modern social networks). Vestnik of Lobachevsky State University of Nizhny Novgorod, 2022, (6): 202–206. (In Russ.) https://doi.org/10.52452/19931778_2022_6_202
7. Ivanov L. Yu. The language of the Internet: Notes of a linguist. Faq on the internet. World wide web, 2000. (In Russ.) URL: http://www.faq-www.ru/lingv.htm (accessed 10 Sep 2024).
8. Ivanova R. A. Development of the structure of the SIA modus. Problems of culture, language, upbringing, comp. Lizunov P. V. Arkhangelsk: PSU, 1996, 56–66. (In Russ.)
9. Kibrik A. A. Multimodal linguistics. Cognitive studies, eds. Alexandrov Yu. I., Solovyov V. D. Moscow: IP RAS, 2010, 135–152. (In Russ.) https://elibrary.ru/smrped
10. Kiose M. I. Secrets of text and image interpretation. Design and oculographic experiment. Moscow: R. Valent, 2021, 236. (In Russ.) https://elibrary.ru/okouoi
11. Kuznetsova G. V. Internet-Communication as a tool of Interaction of youth in the information society. XXV Tupolev readings: School of young scientists: Proc. Intern. Youth. Sci. Conf., Kazan, 10–11 Nov 2021. Kazan: IP Sigaeva A. R., 2021, 513–516. (In Russ.) https://elibrary.ru/qbhckl
12. Maksimenko O. I. Polycode vs. creolized text: Terminology problems. RUDN journal of language studies, semiotics and semantics, 2012, (2): 93–102. (In Russ.) https://elibrary.ru/pxztrf
13. Mamontova M. S., Spesivtseva N. V. Virtual communications in the context of modern culture. Current trends and innovations in humanities and social sciences: Proc. IV Intern. Sci.-Prac. Conf., Yoshkar-Ola, 31 Jul 2019. Yoshkar-Ola: MarSU, 2019, 386–393. (In Russ.) https://elibrary.ru/phmnhk
14. Mironova N. I. Internet communication: Problems and research prospects. The World of linguistics and communication: Electronic scientific journal, 2022, (67): 1–16. (In Russ.) https://elibrary.ru/iwtgts
15. Nikiforova N. I. Internet communications as a means of promotion: Concept, structure, and specifics. Eurasian scientific association, 2019, (6-5): 353–356. (In Russ.) https://elibrary.ru/bxydqa
16. Obolenskaya Yu. L. Stylistic dominants of Spanish speech as a reflection of the peculiarities of the mentality and linguistic consciousness of the Spaniards. Ibero-Romanticism in the modern world: A scientific paradigm and current challenges: Proc. Conf., Moscow, 20–21 Nov 2008. Moscow: Maks Press, 2008, 125–131. (In Russ.)
17. Omelianenko V. A., Remchukova E. N. Polycode texts in the aspect of the multimodality theory. Communication studies, 2018, (3): 66–78. (In Russ.) https://doi.org/10.25513/2413-6182.2018.3.66-78
18. Pogozhaya S. N. The ways of Expressing Emotionality in the Language (by the example of Emotional State "Admiration"). Belgorod State University Scientific Bulletin. Humanities, 2010, (18): 124–130. (In Russ.) https://elibrary.ru/teldwf
19. Taymour M. P. Matrix of cognitive filters as a tool for lingua-createme analysis in English online discourse. Virtual Communication and Social Networks, 2024, 3(3): 223–230. (In Russ.) https://doi.org/10.21603/2782-4799-2024-3-3-223-230
20. Hatche A. A., Chitao I. A., Khuazheva N. Kh., Shkhalakhova R. A. Internet communication and its current and virtual environment. International journal of humanities and natural sciences, 2021, (11-2): 71–73. (In Russ.) https://doi.org/10.24412/2500-1000-2021-11-2-71-73
21. Yablokova T. N. Modern approaches to studying emotions in linguistics (by the material of the English language). Philological sciences. Issues of theory and practice, 2016, (6-2): 180–183. (In Russ.) https://elibrary.ru/vuyvxz
22. Yakobson R. O. Language in relation to other communication systems. In: Yakobson R. O. Selected works. Moscow: Progress, 1985, 319–330. (In Russ.)
23. Bӓuml B. J., Bӓuml F. H. Introduction. In: Bӓuml B. J., Bӓuml F. H. Dictionary of worldwide gestures. Lanham; London: Scarecrow Press, 1997, 1–18.
24. Boehm G., Mitchell W. J. T. Pictorial versus iconic turn: Two letters. Culture, theory and critique, 2009, 50(2): 103–121. http://dx.doi.org/10.1080/14735780903240075
