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 <front>
  <journal-meta>
   <journal-id journal-id-type="publisher-id">Bulletin of Kemerovo State University. Series: Humanities and Social Sciences</journal-id>
   <journal-title-group>
    <journal-title xml:lang="en">Bulletin of Kemerovo State University. Series: Humanities and Social Sciences</journal-title>
    <trans-title-group xml:lang="ru">
     <trans-title>Вестник Кемеровского государственного университета. Серия: Гуманитарные и общественные науки</trans-title>
    </trans-title-group>
   </journal-title-group>
   <issn publication-format="print">2542-1840</issn>
   <issn publication-format="online">2541-9145</issn>
  </journal-meta>
  <article-meta>
   <article-id pub-id-type="publisher-id">67106</article-id>
   <article-id pub-id-type="doi">10.21603/2542-1840-2023-7-2-141-148</article-id>
   <article-id pub-id-type="edn">OEZAHF</article-id>
   <article-categories>
    <subj-group subj-group-type="toc-heading" xml:lang="ru">
     <subject>Междисциплинарные исследования языка</subject>
    </subj-group>
    <subj-group subj-group-type="toc-heading" xml:lang="en">
     <subject>Interdisciplinary Language Studies</subject>
    </subj-group>
    <subj-group>
     <subject>Междисциплинарные исследования языка</subject>
    </subj-group>
   </article-categories>
   <title-group>
    <article-title xml:lang="en">Semiotic Codes of Chinese Culture</article-title>
    <trans-title-group xml:lang="ru">
     <trans-title>Семиотические системы передачи культурно-маркированной информации китайской культуры</trans-title>
    </trans-title-group>
   </title-group>
   <contrib-group content-type="authors">
    <contrib contrib-type="author">
     <contrib-id contrib-id-type="orcid">https://orcid.org/0009-0004-3802-4021</contrib-id>
     <name-alternatives>
      <name xml:lang="ru">
       <surname>Заборская</surname>
       <given-names>Дарья Евгеньевна</given-names>
      </name>
      <name xml:lang="en">
       <surname>Zaborskaya</surname>
       <given-names>Dar'ya Evgen'evna</given-names>
      </name>
     </name-alternatives>
     <email>zaborskaya9911@gmail.com</email>
     <xref ref-type="aff" rid="aff-1"/>
    </contrib>
    <contrib contrib-type="author">
     <contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-7116-1309</contrib-id>
     <name-alternatives>
      <name xml:lang="ru">
       <surname>Оленев</surname>
       <given-names>Станислав Владимирович</given-names>
      </name>
      <name xml:lang="en">
       <surname>Olenev</surname>
       <given-names>Stanislav Vladimirovich</given-names>
      </name>
     </name-alternatives>
     <email>stanislav.olenev@gmail.com</email>
     <bio xml:lang="ru">
      <p>кандидат филологических наук;</p>
     </bio>
     <bio xml:lang="en">
      <p>candidate of philological sciences;</p>
     </bio>
     <xref ref-type="aff" rid="aff-2"/>
     <xref ref-type="aff" rid="aff-3"/>
    </contrib>
    <contrib contrib-type="author">
     <contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-3494-5382</contrib-id>
     <name-alternatives>
      <name xml:lang="ru">
       <surname>Чжао</surname>
       <given-names>Янь </given-names>
      </name>
      <name xml:lang="en">
       <surname>Zhao</surname>
       <given-names>Yan </given-names>
      </name>
     </name-alternatives>
     <xref ref-type="aff" rid="aff-4"/>
    </contrib>
   </contrib-group>
   <aff-alternatives id="aff-1">
    <aff>
     <institution xml:lang="ru">МБОУ Гимназия 1</institution>
     <city>Кемерово</city>
     <country>Россия</country>
    </aff>
    <aff>
     <institution xml:lang="en">Grammar School 1</institution>
     <city>Kemerovo</city>
     <country>Russian Federation</country>
    </aff>
   </aff-alternatives>
   <aff-alternatives id="aff-2">
    <aff>
     <institution xml:lang="ru">Северо-Восточный нефтяной университет</institution>
     <city>Дацин</city>
     <country>Китайская Народная Республика</country>
    </aff>
    <aff>
     <institution xml:lang="en">Northeast Petroleum University</institution>
     <city>Daqing</city>
     <country>China</country>
    </aff>
   </aff-alternatives>
   <aff-alternatives id="aff-3">
    <aff>
     <institution xml:lang="ru">Кемеровский государственный университет</institution>
     <city>Кемерово</city>
     <country>Россия</country>
    </aff>
    <aff>
     <institution xml:lang="en">Kemerovo State University</institution>
     <city>Kemerovo</city>
     <country>Russian Federation</country>
    </aff>
   </aff-alternatives>
   <aff-alternatives id="aff-4">
    <aff>
     <institution xml:lang="ru">Северо-Восточный нефтяной университет</institution>
     <city>Дацин</city>
     <country>Китайская Народная Республика</country>
    </aff>
    <aff>
     <institution xml:lang="en">Northeast Petroleum University</institution>
     <city>Daqing</city>
     <country>China</country>
    </aff>
   </aff-alternatives>
   <pub-date publication-format="print" date-type="pub" iso-8601-date="2023-07-04T00:00:00+03:00">
    <day>04</day>
    <month>07</month>
    <year>2023</year>
   </pub-date>
   <pub-date publication-format="electronic" date-type="pub" iso-8601-date="2023-07-04T00:00:00+03:00">
    <day>04</day>
    <month>07</month>
    <year>2023</year>
   </pub-date>
   <volume>7</volume>
   <issue>2</issue>
   <fpage>141</fpage>
   <lpage>148</lpage>
   <history>
    <date date-type="received" iso-8601-date="2023-03-09T00:00:00+03:00">
     <day>09</day>
     <month>03</month>
     <year>2023</year>
    </date>
    <date date-type="accepted" iso-8601-date="2023-04-05T00:00:00+03:00">
     <day>05</day>
     <month>04</month>
     <year>2023</year>
    </date>
   </history>
   <self-uri xlink:href="https://jsocnet.ru/en/nauka/article/67106/view">https://jsocnet.ru/en/nauka/article/67106/view</self-uri>
   <abstract xml:lang="ru">
    <p>Актуальность изучения и систематизации данных о семиотических (знаковых) системах передачи культурно-маркированной информации обусловлена, с одной стороны, поиском эффективных способов передачи информации в знаковых системах, позволяющих передавать информацию сжато, быстро и с минимальными прагматическими и смысловыми потерями, с другой – заинтересованностью стран в сохранении, создании и трансляции информации, эксплицирующей специфику своей культуры. Цель – систематизировать имеющиеся данные о семиотических (знаковых) системах кодирования культурно-маркированной информации китайской культуры и предложить свою классификацию семиотических систем, кодирующих культурно-­маркированную информацию Китая за его территорией. Исследование выполнено с привлечением понятийно-­терминологического аппарата и методов когнитивной лингвистики, культурологии и общенаучных методов: синтеза, анализа, сравнения. Систематизирован понятийно-категориальный аппарат исследования знаковых систем кодирования и передачи информации. Установлено, что знаковые системы подразделяются на неоднородные иерархические уровни, в рамках которых представлены административно-­территориальные, ландшафтно-территориальные, ритуально-обрядовые знаковые системы, артефактно-обрядовые системы. Представлена классификация пяти уровней знаковых систем: 1) китайское городское пространство; 2) ритуально-­обрядовые практики; 3) танцы; 4) ландшафтно-территориальное своеобразие Китая; 5) талисманы благопожеланий. Полученные данные позволяют оптимизировать работу с культурно-маркированной информацией, заключенной в знаковой системе, и минимизировать барьер распознавания знаков и искажения полученной информации, облегчая процесс аппроксимации в случае культурных взаимоинтеграций с сохранением их специфики. Считаем перспективным соотнесение знаковых систем, кодирующих культурно-маркированную информацию Китая в его территориальных границах и за его территорией.</p>
   </abstract>
   <trans-abstract xml:lang="en">
    <p>Semiotic systems transmit cultural information. Efficient semiotic transmission is concise, fast, and with minimal pragmatic or semantic losses. Nations strive to preserve and communicate information that expresses the specificity of their culture. This research systematized the available data on semiotic systems that encode Chinese culture outside China. The research relied on conceptual and terminological methods of cognitive linguistics, culturology, and general scientific methods, i.e., synthesis, analysis, and comparison. The authors divided semiotic systems into heterogeneous hierarchical levels, represented by territorial, landscape, ritual, and artifact semiotic systems: 1) urban space; 2) ritual and ceremonial practices; 3) dances; 4) landscape singularity; 5) goodwill talismans. The classification made it possible to optimize work with cultural semiotics, as well as to minimize the barrier of semiotic recognition and prevent data distortion, thus facilitating approximation during mutual cultural integration while maintaining cultural specificity. The research prospects include a comparative analysis of the semiotic systems of Chinese culture inside and outside China.</p>
   </trans-abstract>
   <kwd-group xml:lang="ru">
    <kwd>когнитивная лингвистика</kwd>
    <kwd>знаковая система</kwd>
    <kwd>кодирование информации</kwd>
    <kwd>минимизация информационных потерь</kwd>
    <kwd>мягкая сила</kwd>
    <kwd>китайская культура</kwd>
   </kwd-group>
   <kwd-group xml:lang="en">
    <kwd>cognitive linguistics</kwd>
    <kwd>sign system</kwd>
    <kwd>information coding</kwd>
    <kwd>information loss minimization</kwd>
    <kwd>soft power</kwd>
    <kwd>Chinese culture</kwd>
   </kwd-group>
  </article-meta>
 </front>
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